Always keep your feet on the ground.
Vorwerk – many people associate it with vacuum cleaners and kitchen appliances like the Thermomix. But in fact, Vorwerk was first and foremost a manufacturer of carpeting from the very beginning. In other words, there is a long history in every carpet tile – both industrial history and history of innovation. Because Vorwerk flooring – the name of the division today – produced carpeting on an industrial scale for the first time, making it affordable for almost everyone. Today, these floor coverings are high-quality brand products that are primarily used in commercial construction. Still extraordinarily innovative and incomparably diverse.
Just like the communication measures with which Schindler Parent positions Vorwerk flooring – at the trade fair, on the web and in retail for the private residential sector.
The exhibition stand at the leading trade fair.
Vorwerk flooring is presenting itself at Bau 2019 in Munich under the motto “The Sound of Flooring”. For our trade fair concept and the trade fair stand realized by Atelier Seitz there was an ICONIC Award in the category “Architecture”.
“This is the coolest we’ve presented ourselves in a long time.”
SOUNDS LIKE SILENCE.
Sound insulation is already integrated into carpeting: Our key visual gets to the point – on all communication measures.
Responsive design based on carpet tile.
The carpet tile is the basic unit of Vorwerk flooring. That’s exactly why we make it the design element of the website – ideal for Responsive Design for all formats.
Emotional imagery - clear grid.
The website convinces with strong references, an impressive product presentation and a clear information structure.
Quite purposeful.
Navigation picks up everyone: Architects, planners, wholesalers and tradesmen. Everyone gets to the product in three clicks. Or via the configurator.
Look-and-feel: very cozy.
The sales folder shows the whole variety of Vorwerk flooring – in all colors, in all fibers.
“Up to 200% more new business and around 100% increase in sales.” Sales teams that rely on us regularly set new standards.
Whether it’s more new business at trade fairs or more leads thanks to inbound marketing – we are your contact for more work in sales.