About The Perfect Shape.

The Image Film For EBZ.


Schindler Parent > Cases > EBZ Image Film

EBZ is one of the top suppliers of the automotive industry and manages every challenge – thanks to passionate employees, solid management, and excellent quality work.

Schindler Parent was commissioned to transfer the attitude, the values, and the status into a new brand identity. This also included an image film.

The image film, entitled with the new claim 'Automotive. Challenge accepted', targeted existing and future partners, customers, and employees. In addition, it should provide insight into the company to anyone interested.

The goal was to sustainably reach target groups, to map and illustrate the range of services convincingly - in order to consolidate and strengthen the company's position as a top supplier internationally. That is why there is a German and an English version. Our creative guiding principle: Let people feel what EBZ does, for what EBZ stands - for taking on the challenges of the automotive industry.

The film starts outdoors as the perfect shape is home to nature. EBZ has always sought to shape this form – through concentrated competence in engineering, plant-, and tool construction. These fields are elegantly depicted in the film, just to dive into the world of forms again eventually - through nature shots reflected in the paint of a car. Excellently crafted transitions, a speaker conveying information and emotion, and matching background music round off the film.

Moving images. Moved people.

The image film was presented in the framework of the inauguration of the pressing plant. Awaited with great anticipation, the image film was able to exceed all expectations - There was overwhelming enthusiasm among guests and employees. The consistent opinion: The film conveys exactly how EBZ is. And thereby establishes a real benchmark among the automotive suppliers.

With that feedback also the customer was more than satisfied. In the future, the film will be used as an integral part of brand communication and will also be utilised for human resources and new business.

More information is available from:
Sebastian Schnell
Group Head Project Management