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Campaign for Thüga Energie.

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Schindler Parent > Cases > Thüga Energie campaign

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As a reliable regional partner, Thüga Energie supplies more than 100,000 households with electricity, natural gas and heat. The comprehensive product and service portfolio and the enormous advisory expertise on energy matters – both classic and renewable – needs to be brought to the fore for the campaign.
Impressive motives, strong statements – the Thüga Energie campaign sets itself apart from the monotonous of the big energy providers. The presentation provides potential customers with surprising and sympathetic insights into the diverse range of Thüga Energie products and services.

As well as the various advertisements and the new Internet presence, the “Out-of-Home Offensive” in particular attracted a lot of attention: We underlined the clear positioning of the company with this offensive, at the same time communicating its enormous commitment within the region.

Sebastian

Sebastian Schnell
Group Head Projekt Management 
2007

David

David Bumiller
Text
2015

Johannes

Johannes Kretz
Group Head Art
2004

Thüga? Even children get it.

The posters and advertisements have not missed the point. The region was electrified, so to speak. Thüga Energie is not only in every socket, but also on everyone’s lips. The company positioned itself as a strong, regional brand and became anchored in people’s minds.
IMAGE WORLD
More information is available from:
Sebastian Schnell
Group Head Project Management